Global Tribe ED

Global Tribe Entrepreneurs


Course Contents

This course is for entrepreneurs wishing to understand the business universe. Every enterprise is an ecosystem of relationships, experience, information and issues that relate to any given subject, decision or problem. Business is a mental, social and spiritual ecosystem. Business is a finely tuned activity; a balancing act of all the component-parts of what makes an enterprise tick. 

The Art of Business course will introduce you to the major component-parts of the business ecosystem. 


Part One
Character? and the Art of Thinking

Albert Einstein said, “Most people say that it is the intellect which makes a great scientist. They are wrong, it is character.”


The 7 Pillars of the Enterprise Universe are:

Pillar One: The Entrepreneur

It is one thing to know all there is to know about business (marketing, accounting etc); you may even have the best product or service on earth, but without some basic  disciplines, you are doomed to fail. The art of being an entrepreneur is more about strong character and discipline than skill alone. Characteristics such as being a hard worker, creativity, patience, perseverance, and self-control.

Chapter 1  What is an Entrepreneur?

Chapter 2  How do Entrepreneurs Think and Develop?

Chapter 3  Think By Design

Chapter 4  Thinking in Color

Chapter 5  Systems of Thinking

Chapter 6  Green Thinking - Design Thinking

Chapter 7  Red Thinking - Analytical Thinking

Chapter 8  The Sixth Sense

Chapter 9  Wisdoms Thinking Process

Chapter 10 Passion and Reason

Chapter 11  Honest Thinking

Chapter 12  Hard Work and Pain 

Pillar Two: The Customer 

A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.
Mahatma Gandhi.

Chapter 13  The Customer is King!

Chapter 14  What is a Market?

Chapter 15  What is Social Media Marketing?

Chapter 16  What makes a Great Ad?

Chapter 17  What is a Brand?

Project Scenario 1

Project Scenario 2 

Pillar Three: The Team

Good leadership and or great managers bring all of the pieces of the enterprise engine together in order to build a complete ecosystem. They draw out the best in people and build them into a healthy, functioning community.

Chapter 18 Team up

Chapter 19  Entrepreneurial Workers

Chapter 20 Team Leaders and Managers

Chapter 21 The Coaching Edge


Pillar Four: The Law

My involvement in property is not simply the challenge of constructing buildings on time and on budget, but to understand the multitude of laws that relate to tax, subdivisions, resource and building consents, contractual issues, and the list goes on and on.
Laws that govern companies, property, insurance, insolvency,  bankruptcy, maritime (the law of the sea), intellectual property-copy rights, trademarks, patents, artists.

Chapter 22  Contracts, Tax and other Good Stuff!

Chapter 23  What Legal structure shall I Create?

Chapter 24  What dose the Law say about Tax?

Chapter 25  How do I protect my business idea?

Chapter 26  Do all of my staff need contracts?


Pillar Five: The Money

On entering or thinking about the enterprise universe we need to ask ourselves the big philosophical question, is the bottom line of business to make money?  Are our innovations all about making a large profit?
Innovation, when it comes to a new or existing enterprise it is all about making the customer wealthy in some department of their lives. Wealth, broadly defined touches on a number of areas in a persons life - social wealth, intellectual wealth, cultural wealth, spiritual wealth, and material wealth. 

Chapter 27  Whats the bottom-line?

Chapter 28  How do I do the accounting?

Chapter 29  Whats some practical tax advice?

Chapter 30  The Seven Deadly Sins!


Pillar Five: The Manager

Today, a lot is written about leadership and entrepreneurship, and the subject of management is often neglected. The old model of management, Covey points out, is based on the military model, and is not working for a new generation of young employees. Great entrepreneurs are not always great managers, and often especially weak at administration. Management is the ability to coordinate people in oder to achieve the goals and objectives  of the owner, utilizing available recourses efficiently and effectively. 

Chapter 31  Clock Builders?  

Chapter 32  Whats makes a Great Manager?

Chapter 33  Whats is the Best way to Structure my Enterprise?

Chapter 34  What Operational Systems do I need in place?


Pillar Seven: The Innovator!

Innovation is best defined by Ian Hunter in his book, Imagine, as the process of generating wealth from new ideas - taking what resides in your imagination and converting it into reality, into profit.
Most enterprise startup’s come out of an existing job or another business. In fact in my country of New Zealand around half of all entrepreneurs will start their business in the same industry as their present job.

Chapter 35  Why?

Chapter 36  How do I write a business plan?

Chapter 37  Where do I find investors?

Chapter 38  How do I go about buying an existing business?

Chapter 39  How I kick off?

Chapter 40  Summary

Chapter  41 Wisdom

The GT ED Talk is the best way to digest the following material, in bit size amounts, with some exercises/projects to help the chunks go down and become a part of your thinking.  

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Digesting this information in dialogue with a friend or friends or in a group setting will help accelerate, motivate and apply your learning. The book below can be read through at leisure or simply join the tribe and receive it in bit-size- chunks.